English-only websites reach less than a quarter of the world's 1.2 billion online consumers. So what are the other three-quarters looking at?

This is one of the findings from recent research by Common Sense Advisory (CSA). In this report CSA lists 100 best websites for international visitors. Only two UK sites are on this list. Research from Eurostat tells a similar story – 83% of UK e-commerce comes from sales within the UK, 11% from the EU and 6% from the rest of the world. UK companies are seriously missing out on overseas sales opportunities by not providing information about their products and services in languages other than English.

Find out how Comtec is supporting companies to set up websites in multiple languages.